Study on Privacy Demographics

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Study Finds Higher Income Individuals Less Likely to
Read Privacy Policies.

Whether it is understanding the potential brand impact of a privacy incident, or implementing best practices regarding privacy, such as Privacy by Design, companies at times find themselves without significant guidance regarding what consumers think about privacy. The Lares Institute has just concluded a study regarding consumer perceptions regarding data sensitivity and consumer behavior regarding privacy and the results of this study can help companies assess how they handle ...

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